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Google Algorithms Explained Part 3: Pigeon

This is our third blog post examining Google’s search algorithms: Panda, Penguin, and Pigeon. We’ve already examined Panda. Penguin’s been analyzed. Pigeon focuses on local search. This blog post will focus on Pigeon and what you can do to improve your ranking in Google’s algorithm. Google Pigeon Algorithm: Imagine you own a local hair salon and one day, you

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Google Algorithms Explained Part 2: Penguin

This is our second blog post examining Google’s search algorithms: Panda, Penguin, and Pigeon. We’ve already examined Panda. Penguin inspects the links in and out of a website. Pigeon focuses on local search. This blog post will focus on Penguin and what you can do to improve your ranking in Google’s Penguin algorithm. Google Penguin Algorithm: You’ve finally got

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Facebook Turns Local Search

Facebook Turns Local Search What Can Facebook Nearby Do For You? With today’s dependence and reliance on social media, no business can survive without Facebook. This is especially true considering Facebook’s new launch of the mobile feature, Nearby for Apple iOS and Android devices. This feature has transformed Facebook into a local search for businesses. To benefit from

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How to Get Happy Online Customer Reviews

How to Get Happy Online Customer Reviews Customer Reviews are Important – Really, Really Important! Your customers care about reviews! Consumers search for and read reviews and ratings to help them make better purchasing decisions. In a recent study conducted by local SEO company, Bright Local, it found that: 65% of consumers are more likely to use a

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If You Do Nothing Else… Optimize These Listings!

If You Do Nothing Else… Optimize These Listings! But First… A Quick Business Directory Refresher Don’t worry, if you’ve been paying attention or have already read our local SEO services page, you can skip this section. If this is your first time hearing about local online directories, though, here’s what you need to know: local online directories

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What You’re Missing If You Don’t Go Mobile

What You’re Missing If You Don’t Go Mobile It’s a Mobile World Out There We don’t need to quote stats to you; the evidence is right in front of your eyes. Walking down the street you’ll see everyone on their phones or tablets, conducting business or shopping or chatting. Your customers are never far away from their

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