Lead Generation
Facebook Prime

Facebook delivers amazing targeting options at a budget friendly price to deliver a show-stopping ROI.

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local seo services joy tischer performance marketing manager

Joy Tischer
Performance Marketing Manager

The Best Thing Since AdWords

Whether we like it or not, Facebook advertising and other social media platforms are the future of advertising. Social media advertising is the wave of the future. In the "old" days, Facebook was simply a platform to keep track of old friends, a place to post photos of your puppies, and a convenient hangout for groups. Now, it's becoming one of the best possible ways to promote your business, products, and services. With over 2 billion members worldwide and 22 billion ad clicks per year, Facebook provides businesses with the largest advertising opportunity since search engine pay per click. So yes! Your audience is there - it's just a matter of finding them.

Ideal For

Travel and hospitality

Retail and e-commerce stores

 

How Facebook Prime Benefits Your Business

Newsfeed Visibility

Grab the attention of your prospects by appearing directly in their newsfeeds.

Budget-Friendly Ads

One of the most powerful, but easy on the wallet advertising platforms.

Granular Targeting

Target by age, location, income, job title, interests and hobbies, and much more.

Campaign Reporting

Receive monthly campaign ROI reports based on your ad spending.

Facebook Prime
$449/month

3-Month Minimum

Prime Platform for Facebook Features

Summary

Bring new customers into the sales funnel with powerful Facebook ad targeting and placement. We strategize and execute. You reap the benefits in sales and customers.

Includes:

  • Discovery and strategy planning
  • Creative development with 2-ad concepts
  • Campaign set up
  • Tracking and reporting
  • Ongoing campaign oversight and optimization

Choose your own media spend (not included)

Discovery and strategic planning

Campaign Questionnaire

All campaigns start with a strategy, and that, in turn, begins with obtaining information from you:

Lead Generation Campaign Questionnaire

Audience Targeting

With Facebook's audience selection tools, we can target the people who are right for your business. Using what you know about your customers, like demographics, interests, and behaviors, we can connect with people similar to them. Here are options for you to consider when developing the campaign targeting:

DEMOGRAPHIC SELECTION

Choose people based on traits like age, gender, relationship status, education, workplace, job titles and more.

Audience Definition for Facebook PrimeLocation
Reach people in areas where you want to do business. Even create a radius around a store to help create more walk-ins.

Interests
Find people based on what they invest their time in, like hobbies, favorite entertainment, and more.

BEHAVIORS

Reach people based on their purchase behaviors, device usage, and other activities.

Creative production and oversight

GRAPHIC DESIGN

Our team of creative professionals are skilled in the art of Facebook advertising. Ad units need to be eye-catching and visually appealing. As Facebook users scroll past hundreds of posts in their newsfeeds, we have a second, or less, to catch their attention. Find8 graphic designers select high-quality photography to represent your message. We also take careful consideration to highlight your logo to build brand awareness.

TESTING AND REFINING AND OPTIMIZING CONCEPTS

Each month you will receive two ad concepts. A Find8 Performance Marketer will release one concept at the beginning of the month. Depending on how the creative concept performs, we will design and launch a second concept. At the end of the month, we will compare and contrast the performance of the two ads. The better performing ad unit will be leveraged for the next month. IF the first concept does not perform to our expectations, we will pause the campaign entirely to preserve your media spending. Then, we will analyze the under-performing ad unit before we put the second concept into rotation.

Advertising Copywriting

You need to speak differently to a new audience than your existing fan base. We need to be effective, using clear messages, which state the problem, the solution proposed and the action the audience can take to reach the campaign goal. An effective message captures the attention of the target audience, is easy to understand and remember, and does not require any further explanation. Having the right call-to-action (CTA), which is an instruction to the audience to provoke an immediate response, is imperative, such as:

  • "Get a Quote"
  • "Call Now"
  • "Find Out More"
  • "Visit a Store Today"
  • "Click to Call"
  • "Register Now"
Ongoing optimization and oversight

No one likes to waste money on campaigns that don't deliver results. Our lead generation team will monitor your campaign goals to make sure they're performing according to plan. If not, we will pause the campaign to launch a new version. We may test messaging, call-to-action, and graphics. Our team of Performance Marketers will work feverishly to protect your hard-earned investment, and deliver the results you deserve.

Campaign reporting

Better insights yield better results - especially online. Our ongoing campaign reports will help us understand how your audience responded so we can use that information to optimize for better performance and for use in your next campaign.

%
Images

Account for the success of a Facebook newsfeed sponsorship ad

Dollars

Average amount (or less) of a Facebook cost per click (CPC)

%
Users

Percentage of people age 30-49 who use Facebook

Minutes

Average amount of time Facebook users spend on the site daily

Performs Well With

Brand Starter

Establish a Facebook presence with strategic thinking and messaging to build your brand. Learn more about Brand Starter.

Performs Well With

Marketing Dashboard

See the data for all of your marketing campaigns—all in one place. Learn more about Marketing Dashboard.

Performs Well With

Ad Tester

Unravel your marketing mystery by tracking prospects from campaign source to lead capture. Learn more about Ad Tester.

Performs Well With

Facebook Events

Tap into Facebook's vast network of users to promote your upcoming event. Learn more about Facebook Events.

SEO Blog

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Featured Case Study

social media marketing blog overcoming google penalties

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