Web Design Subscriptions
Victory Lap
Maintain your high-performance machine as you charge down the track. There’s no need for a pitstop when your pit crew comes to you.
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William Shelton
VP, Strategic Partnerships
Manage Leads, AND KEEP THEM
Web Design Subscription
Don’t race on bald tires! Hire a pit crew to keep you safe on the road. Expertly guide prospects around the corners with lead generation and get them to the finish line victoriously with an automated lead nurturing system, including CRM (customer relationship management) and automated campaigns. Take a victory lap with this web design subscription!
Ideal For
Your selling cycle is long; lead nurturing and communication with your leads is required.
Home builders/remodeling
Financial services
High-end retail
IT services
How Victory Lap Web Subscription Benefits Your Business
Content Updates
Receive 18 hours/year for well-written content that’s kept fresh and up-to-date.
New Website
Always be on the cutting-edge with a new website design every 3 years.
Lead Nurturing
Get new leads and hold on to them with lead generation and CRM.
Mobile Responsive
Be flexible and accommodating with the latest in mobile responsive design.
Victory Lap
$399/Month
Start Up Fee $399
Basic Features
Get a striking, high-performance website without any of the hassles. With our all-inclusive web design services, we'll take care of everything from start to finish and keep you moving forward with continued support. We will design and build your beautiful, customized website, and take care of your web hosting and support needs.
From tablets and smartphones to laptops and desktops and everything in between, we've got you covered. Our websites are designed to perform. It has been proven time and time again that more people are browsing on mobile devices than ever before. If your website cannot keep up with the trend with lightning-quick load times and layouts optimized for mobile, your website is losing leads and holding you back in the race.
Our team can turn this problem around using responsive design. We'll redesign your website to adapt and scale to whatever kind of device the user is viewing from while maintaining your existing look/feel and improving overall performance. We'll test it on a variety of devices - mobile and non-mobile - to ensure the experience is consistent and easy to use.
We'll make sure your business is as relevant tomorrow as it is today. Technology changes and design trends come and go, so we keep your website on pace by offering a full overhaul every three years. While we're under the hood of your website, we'll update and upgrade everything to the latest technology, ensuring lasting performance and security.


Tell the world about your success through reviews and testimonials. Social proof is more important than ever to building brands, generating leads, and closing sales. Whether we link to your Google, Yelp, and Facebook reviews, or publish them via syndicated software, it's important to establish trust with your site visitors.
After your website visitors learn about your products and services, empower them to reach out to you for more information. Your contact form includes the following features:
- Stop bots with anti-spam options including Google reCaptcha
- Email form data to administrators every time a form is submitted
- Acknowledge every contact form with a custom autoresponder
- Save form submissions to a database to manage and export contacts
- Force required fields and correct data formatting
- Give your users a success message after submission


In order to simplify the user experience, our team utilizes advanced WordPress plugins to ensure that your clients have easy access to every piece of information on your site. The Victory Lap subscription includes a news/blog plugin that's great for sharing monthly updates or industry news. This plugin is capable of adding the necessary functionality to your site while maintaining peak performance and speed.
Victory Lap Features
Stand out from your competitors with a unique website that grabs your visitors' attention. Our talented web designers will build your gorgeous, custom website from the ground up to meet your needs and impress your visitors.
Word count: 4,000
Creating all the online content your business needs is a massive time investment that requires a skilled technician making sure it is expertly crafted to fit your business. Our expert content developers are passionate about using their combined knowledge to grow your business. Whether you're short on time or simply desire the skills of proven experts, our team will create engaging, effective content. A picture is worth a thousand words, but a picture on a website is only as engaging as the copy that accompanies it. Our team of brilliant content developers will give your images, slideshows, and illustrations maximum impact with dextrous, skilled writing that communicates your unique selling proposition. Our team will tell your story by developing and promoting your brand identity.
Type: Interactive slideshow
With the modern expectations for internet, you have 3 seconds to capture a person's attention before they leave your page. We'll put those precious seconds to use for you with an interactive slideshow showcasing your business. Differentiate your brand from your competitors, promote a sale, or showcase a new product!
Type: Mega Menu
A proper navigation menu is good for SEO and the overall functionality of your website. Make navigation a breeze with everything beautifully laid out. Enhance your menu from the typical fly-out design. Customize your navigation with eye-catching images or colorful icons.
Number of Hours: 18 hours/year
Our talented crew will keep your website up-to-date with 18 hours of support per year. These tune-ups can introduce new staff, announce seasonal promotions, update pricing, and many other features.
Unleash the power of Google Analytics to continue to improve your conversion rate. Track your leads back to their sources and enable yourself to continue to improve your performance by knowing the payoff from each section of your business's pipeline.
Funnel Report
See your insights and metrics telling you what’s happening and how well you’re doing in one helpful, easy-to-understand custom Dashboard report. Organized by funnels, you can find out how many people you’ve reached through your advertising and marketing campaigns and how many leads you’ve converted. Know how prospects are moving through each funnel, how good your conversion rates are, how they can be better, and which channel works best for you. Even better, if you have e-commerce enabled on your website, we can track your sales.
With over 120 data connectors, your Marketing Dashboard is customizable and can easily pull data from multiple apps simultaneously, such as:
• Google Analytics, Google My Business, Google Console, YouTube and other Google properties
• Facebook properties includes Facebook posts, Facebook ads, Instagram
• Search engine optimization tools including Moz and Bright Local
• E-commerce platforms such as Ecwid and Shopify
Better Data: Better data equals better marketing. Improve your website, campaigns, and more.
Deeper Insights: Gain deeper meaning into the behavior of your sales prospects.
Conversion Optimization: Give your marketing team the ability to make decisions about conversion improvement.
Prospect Capture Package
Heatmap data shows you exactly how your website performs by illustrating how users interact with each element, from clicking to scrolling to exiting. With this information, we can improve your pages, site usability, and ultimately lead conversions.
After your website visitors learn about your products and services, empower them to reach out to you to request a quote, schedule an appointment, or request additional information. Save your form submissions into a WordPress database to manage and export your contacts. Force required fields and correct data formatting before the information enters your database. Our advanced form stops bots by using Google reCaptcha, eliminating spam from infiltrating your pipeline. Set custom auto responses to let your clients know you appreciate them contacting you and that you'll follow up shortly and that they have successfully contacted you.
Pop-ups grab the attention of site visitors.
Convey a specific message such as an event, sale, promotion, newsletter signup, or coupon.
Quid pro quo...offer an item of perceived value in exchange for contact information.
Encourage sales and loyalty from your new website traffic with the incorporation of coupons that display discounts, special offers, and new products/services.
Fun Fact: 79% of all Gen Z-ers and Millennials seek loyalty or discount programs with their favorite brands.
See how site users are navigating your site through heat map recordings, a live view, and you can even ask a user to chat if you get the Chat add on. Any known user data will be displayed, letting you know who they are and where they’re browsing from. This is where you can see all the data showing how your site is performing so you can see how to take advantage of opportunities or find ways to improve.
Conversion Funnels allow us to quickly and easily see where users abandoned a process on your site, such as creating an account, making a reservation, or adding items to an E-commerce shopping cart.
We have the ability to create unlimited funnels so we can track all manner of activity to identify common pain points and work to improve them.
Abandonment Report
This report shows us which individual fields on your forms were the last typed in before the user abandons the form altogether. This gives us insight into which fields are actually causing users not to complete the form. Once we have sufficient data to conclude that a certain field is causing users to leave without finishing, we’ll be able to take action to alter it in order to make the field more user friendly to reverse the trend.
Time to Start Report
This report provides the average time it took for a user to start filling out a form. Combine this with heat mapping software, and we can see just what people are doing and for how long before they fill out your form.
With this information, we have the opportunity to assess the content on a particular page and form a strategy for altering the content in order get them to fill out the form more quickly, giving you a faster conversion rate.
Field Time Report
With this report, we can see which fields on your form took the longest to fill out. This can reveal possible inconsistencies in user experience which will help us make decisions on how to alter the form to make it easier for users to fill out. This may involve changing labels, making the field optional, or removing it entirely.
Order Report
This form will tell the actual order that users fill out the different fields of a form. Once a trend forms that’s different than the way the form has been set up, we may find it beneficial to change the order of the fields to make the form quicker and easier to fill out and increase conversions.
Repeated Fields Report
We even have a report to show if certain fields are repeated and how often. This report reveals fields that may cause confusion or form validation errors. These fields may need to be relabeled or tweaked to be less restrictive to make it easier to fill out the form.
Polls are a useful feature for gaining user input in a wide variety of ways. We can use polls to get feedback on why users are leaving the page, why they aren’t signing up, or why they may not be interested in your product or service. Polls are also a great lead generation tool, giving you an extra opportunity to put a lead form in front of the user.
There are plenty of options for triggering the poll depending on what you’re using it for. We can set it up to trigger after a period of time spent on the site, we can have it pop up when the user gets to a certain point on the page, or we can trigger it when the user navigates away from the page.
We can even analyze the behavior of users based on their poll response to see what kind of things these users are doing and what content they’re seeing before taking the action they do, giving us insight into how to better arrange content on your site for optimum performance.
Our chat feature is a valuable add on that gives you the opportunity to interact with your site users and help them through answering questions or even guiding them through the sales process.
There are 3 main ways to chat with site users. You can directly ask to chat, be available to chat with an audible notification when site users request to chat, or set up an auto invite that will automatically invite visitors to chat when certain conditions are met.
You’ll have access to a dashboard that allows you to customize and maintain your contact with customers. You can lay out canned responses for quick and easy answers to common questions, you can chat with multiple customers at a time, and you can even see what the user is seeing with a live view mode so you can help guide them to the answers they are seeking.
Features include:
- Limit the live chat box to only show to registered users
- Obtain name, email and/or phone number of prospect
- Contact information is required
- Chat from desktop computer or mobile device
- New chat message alerts to signal a prospect is seeking assistance
- Choose when to accept chats
CRM Package
"Half the money I spend on advertising is wasted; the trouble is I don't know which half." - John Wannamaker
John Wannamaker may not be a household name, but he opened the first department store in Philadelphia in the late 1800s. He also coined this frequently quoted adage which still holds true. We spend large amounts on advertising, from print to radio to television, but we often don't know which channel is driving the best return on investment. If done correctly, call tracking can help.
Put all of your leads to work for your business with seamless CRM integration. The Victory Lap web subscription takes calls to action and inputs that information into your customer database. Using this information, we can create custom, automated marketing campaigns that reflect your web visitors' needs and interests.
Contact Management All in One Place
Give yourself a bird's-eye view of everything you know about the people, companies, and other organizations that you do business with.
Make Sure Things Get Done
Create tasks for appointments, meetings, phone calls, submission deadlines, and more. See who's doing what and share tasks with co-workers.
Manage Your Pipeline
View vital statistics about your sales pipeline, future sales projections, and summaries all on one clear and simple dashboard screen.
Use one of the most powerful marketing tools available, MailChimp, to take your database of leads and turn them into loyal customers. The Victory Lap package's CRM integration enables pushing customer and lead data into MailChimp to create personalized mass-market emails to draw in new customers and build further brand loyalty with existing customers.

An automated campaign is a pre-scheduled email(s) that is triggered by specific user actions or specific dates. Drip campaigns keep you in touch with your leads and can be set up to take place when a user signs up, purchases something, or requests information. These emails go out automatically, yet are personalized, giving each user a friendly call to action that leads them back to your business.Learn more about date-based or event-based campaigns.
A successful automated marketing campaign leads your prospect or customer right back to your website. A custom landing page reinforces and re-establishes the information from your automated campaign giving the user a simple, streamlined experience and allowing them to book services, purchase goods, or set appointments without any difficulty.
Website visitors are interested in the “About Us” page on a business website
View the business’s contact information page
Indicated that a positive user experience is the most important factor when they visit a website
Users first impression of a website
Performs Well With
Reputation Management
Managing reviews is paramount for a good reputation. Learn how Reputation Management can help boost your business.
Performs Well With
Lead Generation
Are you a new business looking for leads now? Or are you coming up to your busy season and want to get leads in the door? Learn about how our Lead Generation packages can help.
Performs Well With
Search Engine Optimization
Here's one more tool to get you seen! You have a website, but is it getting seen? Learn more about Search Engine Optimization (SEO).
Performs Well With
Automated Marketing
Give your customers a gentle reminder that you still provide great products/services through our Automated Marketing packages.
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CONTACT US
Find8 Performance Marketing
133 N 4th St, Mezzanine
Lafayette, IN 47901
T: (765) 588-6067
HOURS
Mon - Fri: 9:00am to 5:00pm
Weekends: Closed
Evenings: By appointment