National SEO
Ranking Recovery

Every business can benefit from page #1 rankings on Google. Many marketers may inadvertently use questionable techniques, which can backfire, resulting in a Google penalty or significant drop in rank. Our team of SEO experts will research, analyze and diagnose your penalty, creating a thoroughly documented action plan for your web and marketing teams to follow to get your website back on the road to recovery.

Keeping Up With 800 Google Changes

Each year Google updates its algorithm between 600 and 800 times. The purpose of these changes is to increase the quality of websites listed in search engine results pages (SERP). Google has released several high profile algorithm updates in the past few years that have had devastating consequences for millions of business owners.

I Didn't Know What I Didn't Know

The thing is - your marketing team or web designer may not have done anything malicious. They may have purchased backlinks from an SEO firm who "guaranteed" results, or they may have accidentally blocked Google from indexing your website. Perhaps, your webmaster inadvertently duplicated content amongst pages or even has too little content. Other possibilities include:

• User-generated spam from blog comments
• Keyword stuffing
• Cloaked pages
• Mobile response issues/doesn't display well on devices
• Using a fake address to hack into the 3-stack position

It may not seem fair, but not knowing Google's guidelines can kill your traffic and your business.

Diagnosing Your Penalty

If you're suffering from a Google penalty, our experienced team of search engine experts will research, analyze and diagnose your penalty. We will create a thoroughly documented action plan to reverse downward trends, put your website back into compliance with Google, and set your website back onto a path for ranking success.

The start to your penalty solution begins with a comprehensive technical analysis. The Find8 technical team will audit your website, launch crawling tools that mimic Google and utilize the best tools in the SEO industry to diagnose any issues. We will examine hundreds of technical and on-page elements including metadata, interior links, information architecture, and content.

While what's on your website is important for search engine optimization, what's off the website is equally important. Your site's quality is largely determined by the quality of the sites linking to it. As a result, it is extremely important to analyze the backlink profile of your site and identify opportunities for improvement.

If your site has duplicate content (or nearly the same) content, Google may penalize your website. Furthermore, if a significant number of pages contain "thin" content, your website may also have issues.

Once we have thoroughly investigated your penalty, our SEO team will deliver specific recommendations to recover your rankings. We will also hand off an SEO Best Practices guide to your marketing, web design and IT staff so that future penalties may be avoided.

The recommendations may be handled internally by your team, by your web designer, or by us. If you're interested in having Find8 implement your recovery action plan, please learn more about our SEO packages.